Selling sizzle and steak

 

Note: This is a sidebar to a feature story headlined 'Desert sprawl.'

David Taylor is a veteran planner for the city of Tucson.

"I got asked at a meeting once, "When did the town peak?" I said, "If you are a rich, old, white lady living in the Catalina Foothills, it peaked in 1940. If you are a 17-year-old Hispanic in high school, it's next year.

"Our type of immigrants were not the type of Nick and Nora Charles, urbane, high-rise, big city folks. They were millworkers and craftsmen from Schenectady. We would sell them sizzle and steak, a brand new Estes Homes house. They would say, "I can buy a home for $11,000, Ethel, with three bedrooms, a dining room and a living room. My God, we're in heaven, Ethel." If you want to say sprawl is bad, say those aspirations are wrong. You can go to planners' school and learn all the bad things about sprawl - it costs a lot, it is divisive, it leads to balkanized governments. But if the customers come over here one by one, and we go from 40,000 people during World War II to 800,000 today, if the customer picks that lifestyle we sold him, is the customer wrong? We come here for the beauty, we blade our lot, and we are ambivalent about the guy who blades the next lot."

High Country News Classifieds
  • CANYONLANDS FIELD INSTITUTE
    Field Seminars for adults: cultural and natural history of the Colorado Plateau. With guest experts, local insights, small groups, and lodge or base camp formats....
  • PLANNED GIVING OFFICER
    National Parks Conservation Association (NPCA), the nation's oldest and largest national parks nonprofit advocacy organization seeks a Planned Giving Officer. Do you find energy in...
  • DEPUTY DIRECTOR
    The Methow Valley Citizens Council has a distinguished history of advocating for progressive land use and environmental values in the Methow Valley and Okanogan County...
  • ACTING INDIGENOUS AFFAIRS DESK EDITOR
    High Country News is seeking an Acting Indigenous Affairs Editor to oversee the work of our award-winning Indigenous Affairs Desk while our editor is on...
  • GRANTS PROGRAM DIRECTOR
    The Cinnabar Foundation seeks an enthusiastic, team-oriented and knowledgeable Grants Program Director to work from their home in Montana. Established in 1983, the Cinnabar Foundation...
  • ARTEMIS PROGRAM MANAGER
    The Artemis Program Manager will work with National Wildlife Federation sporting and public lands staff to change this dynamic, continue to build upon our successful...
  • ALASKA SEA KAYAK BUSINESS FOR SALE
    Well-known and successful sea kayak, raft, hike, camp guiding & water taxi service. Sale includes everything needed to run the business, including office & gear...
  • MEMBERSHIP AND EVENTS PROGRAM COORDINATOR
    Great Old Broads for Wilderness seeks a detail-oriented and enthusiastic Membership and Events Coordinator to join our small, but mighty-fun team to oversee our membership...
  • PROGRAM DEVELOPMENT FACILITATOR
    ABOUT THE HIGH DESERT MUSEUM Since opening in 1982, HIGH DESERT MUSEUM has brought together wildlife, culture, art and natural resources to promote an understanding...
  • LAND STEWARD, ARAVAIPA
    Steward will live on-site in housing provided by TNC and maintains preserve areas frequented by the visiting public and performs land management activities. The Land...
  • DEVELOPMENT WRITER
    Who We Are: The Nature Conservancy's mission is to protect the lands and waters upon which all life depends. As a science-based organization, we create...
  • CONNECTIVITY SCIENCE COORDINATOR
    Position type: Full time, exempt Location: Bozeman preferred; remote negotiable Compensation: $48,000 - $52,000 Benefits: Major medical insurance, up to 5% match on a 401k,...
  • EXECUTIVE ASSISTANT
    ArenaLife is looking for an Executive Assistant who wants to work in a fast-paced, exciting, and growing organization. We are looking for someone to support...
  • DEVELOPMENT DIRECTOR
    Driggs, ID based non-profit. Full time. Full job description available at tvtap.org. Submit cover letter and resume to [email protected]
  • ENVIRONMENTAL AND CONSTRUCTION GEOPHYSICS
    - We find groundwater, buried debris and assist with new construction projects for a fraction of drilling costs.
  • SPRING MOUNTAINS SOLAR OFF GRID MOUNTAIN HOME
    Located 50 miles northwest of Las Vegas, Nevada in the pine forest of Lee Canyon at 8000 feet elevation. One of a kind property surrounded...
  • MAJOR GIFTS MANAGER - MOUNTAIN WEST, THE CONSERVATION FUND
    Cultivate, solicit and steward a portfolio of 75-125 donors.
  • NATURE'S BEST IN ARAVAIPA CANYON
    10 acre private oasis in one of Arizona's beautiful canyons. Fully furnished, 2123 sq ft architectural custom-built contemporary home with spectacular views and many extras....
  • HEALTH FOOD STORE IN NW MONTANA
    Turn-key business includes 2500 sq ft commercial building in main business district of Libby, Montana. 406.293.6771 /or [email protected]
  • LUNATEC ODOR-FREE DISHCLOTHS
    are a must try. They stay odor-free, dry fast, are durable and don't require machine washing. Try today.