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Bumper sticker poll follow up

Hello everyone, my name is JoAnn Kalenak, I am the Marketing Manager here at High Country News. I really appreciate all of you taking the time to participate in our poll and for sending in some excellent, and funny, suggestions. I just had Ryan gather up the poll results and make a little graphic to show them (tallies are in the blue shapes):

 

We also collected some of the great feedback that you all sent in:

“Option #1 is maybe OK, but, c'mon, open a six pack and start brainstorming, you can do better.”

I’ll drink to that!

“the semi-pornographic inference is way below the standards of HCN.  Can't even believe something that sophomoric made it into the final 3, but hey...maybe that says something of the decision makers in this process.”

Ouch. Pass me a beer.

“How about a positive message?  I don't like any of the bumper stickers, especially the off color ones.  You all obviously need a vacation.”

Cool. I’m taking my six-pack and going on vacation. You guys are on your own.

 “My vote is goat, HCN on top and "We care about the West." But you're probably not going to add another choice at this point or...are you?  Are you brave enough??”

Seriously folks, yes I’m brave enough. I’m calling for all great (or not so great) ideas. In a couple more weeks I am going to come back with some revisions, and for all of you interested, another poll. In the meantime please leave comments and suggestions at the bottom of this page. Thanks!

How about
hans cat
hans cat
May 19, 2009 05:52 PM
How about a different color scheme? I don't really like that purple color. Otherwise I am all about caring about the west, so long as I live here.
bumper sticker
Jack Nicholl
Jack Nicholl
May 19, 2009 06:27 PM
HIGH COUNTRY NEWS The West's Reality Show
I like it...
Socratic Gadfly
Socratic Gadfly
May 19, 2009 07:51 PM
And it's the truth.
bumper stickers
Marianne Kipper
Marianne Kipper
May 22, 2009 01:47 PM
I like the HCN The WEst's REality show. It's up beat, not off color and trendy and honest. Best one yet!
bumper sticker
jim cummings
jim cummings
May 19, 2009 06:33 PM
watch out that the subhead is not too long, ie printed too small. these will, after all, be on bumpers! i also lean to the first one, but the sub has to be snappier ("we care about the west" is pretty good actually). the typography on the middle one works best, but i agree, not best to be shocking in the copy. good luck with acting as Master Editor!

"care" is appealing, though it does carry that flip side that "others" do not care if they don't read or share our views.....

"the West, inside and out"?

"Inside the West"?

good ol' "covering the west"? nah....

as i say, good luck!!!!

Bumper Sticker
Jim Lynch
Jim Lynch
May 19, 2009 06:34 PM
   I'm fine with the top one. If there was room to get the URL (HCN.ORG) in there, that might be helpful..
bumper sticker
daniel smith
daniel smith
May 19, 2009 08:36 PM
How'd I miss this?
I'll go with number one if limited to the three choices...
BUT... How about the goat and then simply:
        Love the West?
        ...read High Country News
love the west read high country news!
Joanna
Joanna
May 20, 2009 12:58 PM
I like this suggestion, or something along the lines of
High Country news...
...want to know what's happening in your back yard or...
know the truth about the west...
How about a goat reporter graphic standing atop the Cascades or Rockies with a note pad..
with all the educated and interesting people that contribute and follow high country news I'm sure you will be submitted some great options by opening up the arena.
HCN Bumper Sticker Ideas...
Denver Johnston
Denver Johnston
May 19, 2009 09:22 PM
The "I care about the west" is too self congratulatory, and like was mentioned implies other folks do not. How about,

High Country News - The West Unveiled.
or
High Country News - A Western Perspective.
or
High Country News - The Western Landscape.
or
High Country News - The West Inside and Out.
or
High Country News - The Land and the People

Denver (that's my name...)
bumper sticker
Ann Wasgatt
Ann Wasgatt
May 19, 2009 10:23 PM
How about the goat head from sticker #1 & 3 after the text and replacing that odd figure in #2, The West "Revealed" instead of "Undressed" from #2. That sounds less risque. I like the mountains from #2 and the strong contrast between print and background in all of the stickers. The text in #2 is less cluttered. Another person commented that too much text will be too small to read - tailgating really doesn't need to be encouraged!
Bumper sticker
Heather
Heather
May 20, 2009 12:21 AM
It would be nice to have more color. Would it cost too much to add at least one more color, and possibly two? That would jazz it up. As for the picture and wording, here are a few ideas: what about "HCN: Where the West and Good Journalism Meet," or "Mark Twain said, 'It is wiser to find out than suppose.' HCN finds out." Or, "Western Advocacy Has an Advocate: HCN."

ps--love the goat :)
east is east and west is west but it's home the place
Jane Martin
Jane Martin
May 20, 2009 06:54 AM
well, thanks for all the hard and thoughtful work around this bumper sticker
development: now that the floor is open...i am going to think about
revisions...will recontact in a day or so..thanks too for allowing more input
on this...j
bumper sticker
Jim
Jim
May 20, 2009 06:59 AM
I could still accept the 1st one but how about:

the goat, with HCN

then "BEING INFORMED IS CARING" OR "CARE, BECOME INFORMED, ACT" OR

"BEING INFORMED LEADS TO POSITIVE ACTION"
Bumper stickers
Milton Combs
Milton Combs
May 20, 2009 09:46 AM
HOw about "Listen, Learn, Lead"
bumper stickers
Gary Gourley
Gary Gourley
May 20, 2009 09:48 AM
Definitely keep the goat logo and the HCN tag. Just add something insightful about how we all feel about the west. Just musing but how about "where the West is one"
nice
Sarah Dawn
Sarah Dawn
May 20, 2009 10:48 AM
Brilliant! "Where the West is One."

Persevere, this is a tedious process, but necessary!

~Sarah Dawn
Love it!
Jolene
Jolene
May 21, 2009 12:46 PM
I live on the East Coast, but am interested (amused?) by this ongoing debate. Very lively.

I love "Where the West is One."

Great message. Very unifying.

J
Bumper stickers
Martin Jackson
Martin Jackson
May 20, 2009 09:58 AM
Daniel Smith's wording suggestion meets the need for type size limitations and avoiding needless offense: Love the West?
        ...read High Country News
Bumper sticker
Fred Struck
Fred Struck
May 20, 2009 10:11 AM
High Country News
--Way to know!
two cents
Michael Kirkpatrick
Michael Kirkpatrick
May 20, 2009 03:30 PM
How about HCN, the goat, then...

Opinions as Varied as the Landscape

or,

Connecting the West since (1970-something?)

or,

Reading the Land since (???)

or,

The Heart of the West since (???)

or,

Because Abbey Said So.

Among the other offerings, I still think 'For People Who Care About the West' sums it up, and has some nice historicity too.

Mike



sticker
chris doyle
chris doyle
May 20, 2009 10:03 PM
Git yerself sum... High Country News
how about...
lis korb
lis korb
May 20, 2009 10:18 PM
Reduce, Reuse, Read. High Country News
I Like my West Wild.
High Country News is My Natural Resource.

good luck!
Bumber Sticker
Jammin Jan
Jammin Jan
May 21, 2009 03:42 PM
How about???

'The West is the Best'
or
'Hike, Drive, Ride the West'
or
'The West Impressed'
The West Expressed, vote 2
Carol Devenir
Carol Devenir
May 21, 2009 05:38 PM
I agree with the fewer words the better, for bigger print and quick reaction.

I like "Listen, Learn, Lead" for its call to action.

My additions:
We Love the West
The West Expressed
Zest of the West

While typing I went back, and see someone else just proposed The West Expressed. That's two votes!

The West Expressed, vote #1
Carol Devenir
Carol Devenir
May 21, 2009 05:45 PM
Sorry, Jan. It's not that I can't read. It's that I can't remember for 5 seconds. Yours was The West Impressed, mine Expressed.
bumper sticker
Randy fischer
Randy fischer
May 26, 2009 01:04 PM
Something that indicates HCN is thee "source for alternative insight". The "alternative to mainstream media"... is sorely needed and your bumper sticker is a good place to let others know where they can get the alternative stories about the land they love and chose to live. Alternative intrests where you can "be exposed to real changes to our homeland. Uncover the real west. Exposing a changing west. Evolution of the West. Source for western insight. Alternative western insight. Insight on our changing west...

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