Determined to make a difference, Sherwood decided to tout alternative transportation to a population that is routinely overlooked - elementary schoolchildren. Now in her second year of directing the Feet First program, Sherwood and her team of 10 volunteers have spoken to over 1,500 Denver-area students about the many impacts cars have on communities. In a city that was recently ranked seventh worst in road congestion nationwide, Sherwood is keen to preserve "the remnants of the real Colorado."
"We hope the kids will take the alternative-transit idea home and make it a family thing," says Bob Henry, spokesman for the Regional Transportation District, Denver's public transit service, and one of Feet First's supporters. Currently, Feet First is working with the district to organize a Car-Free Day in September. To get involved, contact Jessica Sherwood at 303/331-1673 or email@example.com.