Green Gift Guide

Green Gift Guide

Space Reservation Deadline: October 24, 2016
Ad Art Deadline: October 31, 2016
Issue Cover Date: November 14, 2016
Online Reservation Form

Inside This Special Issue:

In 2016, we will be combining our popular Books & Media issue with our traditional Holiday issue. This issue will be full of thought-provoking books, authors, videos, music, publishers and bookstores well worth getting to know. Our audience is looking for your holiday gift ideas including books, music, eco-friendly products and services, home and garden products, outdoor recreation equipment, travel ideas, conferences, events, conservation groups to support and more. It's a great time to let 'em know!

Comment from an appreciative reader:
"I finally got around to reading the September 14 (Books & Media) issue of HCN...I enjoyed the book reviews, as always. But I particularly appreciated the Fall Reading List feature. From each issue, I probably buy a book or two that you reviewed, noted, or advertised, and I certainly recommend to others a handful. I especially appreciate your attention to small presses and university presses (which should be thanking you for the attention). One of the oddities of the internet age is that it's hard to cull through all the digital chaff to identify promising books. Thanks!" - Doug in Denver

Join us for this very special issue and reach:
  • Affluent, highly educated, environmentally and socially conscious consumers.
  • 120,000 print magazine readers.
  • 390,000 additional people through our website and eNewsletter.        
Ad opportunities:
  • Print, eNewsletter and Web advertising.
  • Print & digital packages, and a` la carte options available.

HCN Cover  Nov 24, 2014
2014 Green Gift Guide Issue

GreenGiftGuideIssue
2013 Green Gift Guide Issue

Past Advertisers

•  Absaroka Institute
•  Alternative Grains
•  Arbor Day Foundation
•  A Sense of Nature
•  Aventouras
•  Blue Frog Jump, LLC
•  Christine Woodside
•  Colorado Mountain College
•  Cottonwood Gulch
•  Cusp Natural Products
•  Dawn Publications
•  DripWorks USA
•  Ela Family Farms
•  Endangered Species Chocolate
•  EnergyLogic
•  Forever Resorts
•  Frey Vineyards
•  Frontier Ventures
•  Fulcrum Publishing
•  Global Interprint, Inc.
•  Go Green Gift
•  Gourmet Mushrooms
•  Grand Canyon Association
•  Great Old Broads for Wilderness
•  Helco
•  Helene Vorce-Tish
•  High Country Wreaths
•  James Powell
•  Jim West Photography
•  John Stansfield
•  Just One Moon
•  Ken Sanders Rare Books, ABAA
•  Lightload Towels
•  Midwest Organics
•  National Geographic Books Marketing
•  Naturalist Journeys
•  New Mexico Environmental Law Center
•  New Mexico Wilderness Alliance
•  Nicolet Studio
•  Oasis Montana
•  Organic Seed Alliance
•  Otter Spirit
•  Our Clean World
•  Patrick Curran
•  Revival Arts Studio
•  Rogue Industries
•  Seven Directions Cultural & Sustainable Tours
•  Simmons Natural Bodycare
•  Skookum Dog
•  Sleeping Lady Mountain Resort
•  Snoa Sleepwear
•  Snorkel Stove Co.
•  Solar Roast
•  Sorensen's Resort
•  Southwest Wildlife Rehabilitation & Educational Foundation Inc.
•  South Yuba River Citizens League
•  Spruce Mountain Designs
•  Starry Night Lights
•  Stone Soup/Shop the Frontier
•  Sunelco Solar
•  Tamarisk Coalition, Oregon
•  The Natural Exuberant Organic Soap
•  This Wild Life
•  Tom Bihn
•  Tuleyome
•  University Press of Colorado
•  We'Moon
•  Weather'd T Ranch
•  Wilderness Volunteers
•  Wolf Haven International
•  Yellowstone Safari Company
•  Yellowstone Wolf Tracker



AD SIZE - PRINTeNEWSLETTERWEBPRICEUPGRADES
 HCN Travel Issue

Full Page with bleed (10.25"w X 12.25"h)

OR

Full Page w/out bleed (10"w X 12'h)

Exclusive eNewsletter banner ad sponsorship.

Delivered to over 44,000 opt-in subscribers.*

Web/Mobile banner ads on hcn.org.

350,000 monthly visitors.*

1X PACKAGE PRICE: $4,463
SAVINGS: $496

2X PACKAGE PRICE: $8,430
SAVINGS: $1,488

3X PACKAGE PRICE: $11,396
SAVINGS: $2,849

6X PACKAGE PRICE: $20,012
SAVINGS: $6,671

12X PACKAGE PRICE: $33,995
SAVINGS: $14,569

Half Page horizontal (8.825"w X 5"h)

OR

Half Page vertical (4.329"w X 10.253"'h)

Exclusive eNewsletter banner ad sponsorship.

Delivered to over 44,000 opt-in subscribers.*

Web/Mobile banner ads on hcn.org.

350,000 monthly visitors.*

1X PACKAGE PRICE: $2,890
SAVINGS: $321

2X PACKAGE PRICE: $5,459
SAVINGS: $963

3X PACKAGE PRICE: $7,328
SAVINGS: $1,832

6X PACKAGE PRICE: $13,599
SAVINGS: $4,533

12X PACKAGE PRICE: $21,521
SAVINGS: $9,223

Quarter Page

(4.329"w X 5"h)

Exclusive eNewsletter banner ad sponsorship.

Delivered to over 44,000 opt-in subscribers.*

Web/Mobile banner ads on hcn.org.

350,000 monthly visitors.*

1X PACKAGE PRICE: $2,182
SAVINGS: $242

2X PACKAGE PRICE: $4,121
SAVINGS: $727

3X PACKAGE PRICE: $5,494
SAVINGS: $1,374

6X PACKAGE PRICE: $9,405
SAVINGS: $3,135

12X PACKAGE PRICE: $15,901
SAVINGS: $6,815

Eigth Page horizontal (4.329"w X 2.439"h)

OR

Eigth Page vertical (2.081"w X 2.439'h)

Exclusive eNewsletter banner ad sponsorship.

Delivered to over 44,000 opt-in subscribers.*

Web/Mobile banner ads on hcn.org.

350,000 monthly visitors.*

1X PACKAGE PRICE: $1,792
SAVINGS: $199

2X PACKAGE PRICE: $3,385
SAVINGS: $597

3X PACKAGE PRICE: $4,486
SAVINGS: $1,122

6X PACKAGE PRICE: $7,592
SAVINGS: $2,531

12X PACKAGE PRICE: $12,810
SAVINGS: $5,490

*Ask about current list size, stats and available schedule.
**Total is based on 1X color print ad, 1X eNewsletter ad and 1 month web/mobile banner ads on hcn.org. Savings based on package discount off a` la carte rates.

A` la carte pricing

AD SIZE and COLOR 1X 2X 3X 6X 12X
Full Page (Full-color) $3,497 $6,994 $10,176 $19,512 $35,664
1/2 Page (Full-color) $1,749 $3,498 $5,091 $10,962 $17,844
1/2 Page (Black & White) $1,137 $2,274 $3,309 $6,342 $11,592
1/4 Page (Full-color) $962 $1,924 $2,799 $5,370 $9,816
1/4 Page (Black & White) $625 $1,250 $1,821 $3,492 $6,384
1/8 Page (Full-color) $529 $1,058 $1,539 $2,952 $5,400
1/8 Page (Black & White) $344 $688 $1,002 $1,920 $3,504
1/16 Page (Full-color) $291 $582 $846 $1,626 $2,964
1/16 Page (Black & White) $189 $378 $549 $1,056 $1,932
Web/Mobile Banner ads on hcn.org 1 month 2 month 3 month 6 month 12 month
728x90, 300x250, 468x60, 320x50 $787 $1,574 $2,119 $3,570 $6,300
eNEWSLETTER banner ad 1X 2X 3X 6X 12X
300x250 $675 $1,350 $1,950 $3,600 $6,600

HCN Readers Are:

  • Prosperous Progressive
  • Highly Educated
  • Active & Engaged
  • Influential Thought Leaders Driven by their Values
  • Environmentally & Socially Conscious

HCN Demographics

  • Magazine Total Audience: 75,000
  • Median Age: 55.6
  • Median Household Income: $63,750
  • Educational Level: 98% Graduated or attended college

Selected Demographic Highlights

  • 68% Are considered 'influentials' according to MRI
  • 92% Have donated time/money/service to a charity/nonprofit organization in the last 12 months
  • 97% Are willing to give up convenience or pay more for a product that is environmentally safe
  • 47% Have continuing education plans
  • 13% Work in education
  • 30% of educators use HCN in their classrooms
  • 20% Have subscribed to HCN for 10 years or more
  • 67% Spend one or more hours reading each issue of HCN
  • 48% Have visited a HCN advertiser's Web site or contacted them for info
  • 30% Have purchased a product or service advertised in HCN

Recently, our readers were asked: What type of advertising would you like to see in the pages of HCN?

  • Green building supplies 90%
  • Books 88%
  • Conservation employment 86%
  • Vacation /travel 85%
  • Post-graduate programs 83%
  • Outdoor apparel 83%
  • Eco cleaning products 80%
  • Graduate programs 78%
  • Outdoor recreation 77%
  • Hybrid Autos 77%

What environmentally friendly products do you currently own or intend to purchase?

  • Recycled Paper/Stationary/Giftwrap 81%
  • Recycling Bin 81%
  • Canvas/Reusable Shopping Bag 92%
  • Recycled Toilet Paper/Napkins/Towels 57%
  • Office/Desk Supplies 42%
  • Reusable Batteries 59%
  • Water Purifier 43%
  • Energy Conservation Products 58%
  • Bedding/Mattresses/Pillows 15%
  • Water Conservation Products 36%
  • Table Linens 10%
  • Air Purifier 9%
  • Carpeting 5%
  • Non-toxic Paints/Building Materials 31%
  • Indoor Pollution/Monitoring Devices 6%
  • Solar Heating/Lighting System 20%
  • Flooring 14%
  • Countertops/cabinets 7%
  • Appliances 42%
  • Automotive Efficiency Devices 6%
  • Other 9%

Have you purchased any outdoor recreational equipment in the past 12 months?

  • Yes 75%

Do you have any of the following home/property improvements planned in the next 24 months?

  • Home/Building Addition 21%
  • Landscaping/Lawn improvements 64%
  • New fencing 26%
  • Road Maintenance 9%
  • Renovate/Build Barn 10%
  • Garden/Pond improvements 38%
  • Alternative Energy System 30%
  • Other 17%

Do you own a hybrid, electric or alternative fuels vehicle?

  • Yes 12%

Are you considering buying a hybrid, electric or alternative fuels vehicle in the next 24 months?

  • Yes 30%